Case Study - Sultan Tea
We built a community of repeat customers. Most leading tea brands have a version of Moroccan tea but we have quickly positioned ourselves as the leading tea brand for Moroccan Tea. These customers are now loyal fans to the brand meaning they are now not just financially invested but also emotionally.
As you may know, people buy from people and every decision is backed with an emotional bias. This gives Sultan Tea the upper-hand as they now built a huge community which can make selling and conversion rates much smoother, easier and most definitely cheaper
Deliverables
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Branding & Marketing Strategy
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Brand & Identity Design
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Packaging Design & Production
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User Experience Design & Production
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User Interface Design
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Web Design & Developement
Challenge
Help Sultan Tea penetrate the already saturated UK tea - market & position themselves as the largest Moroccan tea brand. Showcased at the largest tea event in the UK called #NationalTeaDay.
Outcome
We built a community of passion buyers, exponential increase in sales via products #NationalTeaDay was a huge success with a substantial amount of sales & business enquiries from corporate companies who wish to stock Sultan Tea products.